
SEO Kickstarter Sprint.
A concentrated, one-month engagement that gives your law firm a complete SEO strategy, keyword intelligence, and an actionable roadmap — built by senior legal marketing specialists, delivered at pace.
Choose Your Sprint
All prices in GBP. VAT not included. Each package is a one-month fixed-scope engagement.
Ignition
Perfect for law firms needing a clear SEO roadmap to start gaining traction in search.
- Comprehensive site audit (technical + on-page)
- Keyword research — 50 priority legal terms
- Content briefs for 5 key practice area pages
- Google Business Profile optimisation
- Legal directory presence audit
- Implementation roadmap in Google Sheets
- 1 x strategy call with SEO Director
Acceleration
For firms ready to move fast — strategy plus hands-on content production for your practice areas.
- Everything in Ignition, plus:
- Keyword research — 100+ priority legal terms
- Content briefs for 10 practice area pages
- Content production — 10 SEO-optimised pages
- Competitor law firm gap analysis
- AI search visibility audit (ChatGPT, Perplexity, Copilot)
- Schema markup recommendations for legal services
- 2 x strategy calls with SEO Director
Full Throttle
The complete sprint — everything your firm needs to launch with maximum search impact.
- Everything in Acceleration, plus:
- Keyword research — 200+ priority legal terms
- Content production — 20 SEO-optimised pages
- Technical SEO implementation support
- Backlink audit + disavow file
- Local citation building (20 legal citations)
- Analytics & conversion tracking setup
- Monthly performance dashboard
- 3 x strategy calls with SEO Director
How It Works
Discovery & Onboarding
Complete our onboarding brief with your firm's practice areas, target clients, competitors, and current challenges. We start work the same day your brief lands.
Research & Strategy Build
Our team conducts deep-dive keyword research across your practice areas, technical audits, competitor analysis of rival firms, and an AI search visibility assessment. We build a bespoke strategy tailored to your firm's commercial objectives.
Delivery & Implementation
You receive a clear, prioritised action plan with everything your firm needs to execute — or we handle the implementation for you, depending on your package.
Every Sprint Includes
Technical SEO Audit
A thorough crawl and analysis of your firm's site health — indexing issues, site speed, Core Web Vitals, mobile usability, and crawl budget optimisation.
Keyword & Market Intelligence
Data-driven keyword research mapped to legal buyer intent. We identify the terms that drive enquiries, not just traffic — with search volume, difficulty, and commercial value scored across practice areas.
Content Strategy & Briefs
Detailed content briefs for your priority practice area pages — including target keywords, heading structure, internal linking, and competitive benchmarks to outrank rival firms.
Performance Tracking Setup
Implementation roadmap delivered in Google Sheets with progress tracking, priority scoring, and clear ownership — so nothing falls through the cracks.
AI Search Visibility Audit
Assessment of your firm's visibility across AI-powered search platforms — ChatGPT, Google AI Overviews, Perplexity, and Bing Copilot — with recommendations to improve your presence in conversational search.
Legal Directory & Local Audit
Review of your firm's presence across key legal directories, Google Business Profile, and local citations — ensuring consistent NAP data and maximising local search visibility.
What You'll Receive.
Every deliverable is designed to be actionable from day one. No vague recommendations — just clear, prioritised work your firm can execute immediately or hand to your development team.
Start Your SprintCommon Questions
Ready to Start Your Sprint?
Book a free 15-minute call with our SEO Director to discuss your firm's goals and find the right package. No obligation, no hard sell — just honest advice from specialists who understand legal marketing.
Or email us directly at [email protected]